Avalon leads the Financial Crime Compliance (FCC) Initiatives for the APAC and MENA regions at SWIFT, having rejoined the organization in 2019.

With over 12 years of experience in financial crime compliance, Avalon began her career at Dow Jones and now focuses on advancing the adoption of SWIFT’s value-added shared services across AML, CTF, and fraud prevention. She also drives community engagement and industry consultations aimed at strengthening the financial system’s resilience against evolving financial crime threats.

Prior to rejoining SWIFT, Avalon contributed to a RegTech startup specializing in AI and natural language processing, where she helped develop a multi-source KYC platform for the banking sector. She also served on the RegTech sub-committee of the Singapore FinTech Association (2020–2021) and remains a regular speaker at FCC industry events across the region.